Now it's time to firm the skin and pamper it intensively. The eye area, lips and décolleté will also benefit from plenty of attention.
Around the age of 50, the body undergoes a significant transformation. Oestrogen levels in the blood drop, causing the skin to lose firmness and above all density and struggle with dryness and sagging contours. Cell renewal also gradually slows down. The complexion recovers less well from sun and environmental damage and needs more time to regenerate. Rich serums, creams and nutritional supplements balance out this effect and firm the skin.
Nourish the complexion: With lipids and moisture
Give your skin a helping hand: mature skin needs rich day and night creams with increased lipid and moisture content to compensate for the lack of moisture and fat in the tissue. Products with rich plant oils (e.g. avocado or nut oil) and smoothing shea or cocoa butter provide optimal care. Hydra-serums with hyaluronic acid are particularly suitable for more moisture. Eye and hand creams should now also be specially adapted to the skin's needs.
Increase skin density: with anti-ageing drinks
Nourish yourself from the inside: In young skin, collagen ensures that the complexion remains plump and firm. However, this effect diminishes from the age of 50: Hardly any collagen is produced that can tighten and support the skin. Drinking cures with natural collagen (e.g. "Elasten" drinking ampoules, 28 pieces approx. 89 euros, in pharmacies) are suitable for boosting the process again. They nourish and rejuvenate from the inside.
Extra tip: additional care for mature skin
Make lips soft
The very fine lip area tends to become dry and cracked quickly, especially with mature skin. Lipid-containing care products with plant oils counteract this process and visually plump up the area.
Firming the décolleté
Delicate creases and sagging areas around the neck and neckline can be counteracted with a little extra care. Apply a little cream or serum to your fingertips and massage in gently.
Protect the eye area
Bags under the eyes, wrinkles and dry eyelids can be reduced with firming anti-ageing care specifically for the eyes. It is particularly important to gently pat the cream into the eye area without applying pressure.